28th Annual SPORTS EMMY (2007)
Category: Outstanding Graphic Design
PROJECT: NBC TORINO OLYMPIC GAMES
VIEW LINK | VIEW PORTRAIT
 
32nd Annual SPORTS EMMY (2011)
Category: Outstanding Graphic Design
PROJECT: NBC VANCOUVER OLYMPIC GAMES
VIEW LINK | VIEW PORTRAIT
 
32nd Annual SPORTS EMMY (2011)
Category: Outstanding Technical Team Studio
PROJECT: NBC VANCOUVER OLYMPIC GAMES
VIEW LINK
 
33rd Annual SPORTS EMMY (2012)
Category: Outstanding Production Design/ Art Direction
PROJECT: SUNDAY NIGHT FOOTBALL
VIEW LINK


 
 





Logo design with Ian Bonilla for the NBC broadcast of the XXII Olympic WInter Games in Sochi, Russia. Applications used: Adobe Illustrator (vector eps format), Cinema 4d (3d rendered format and Animation), After Effects (Composite and Animation).

Logo Design and Concept: Ian Bonilla, David Barton
3d Modeling, Texturing & Lighting: Ian Bonilla, David Barton
Animation and Compositing: David Barton

Logo Resolve Animation (Quicktime H264, 5MB)







 
 






Complete broadcasting design package created for the 2012 London Olympics on the Networks of NBCUniversal (NBC, CNBC, MSNBC, NBCSN, Bravo, Soccer Channel, Basketball Channel, Panasonic 3d Channel).

The design concept stems from an appreciation for the timeless lines of the union jack flag of Great Britain.  The foundation of all the structural and compositional elements within the package is derived directly through maintaining the rigid angles of the unique flag: 0,90&27degrees.  Coupled with this is a focus on elements that evoke feelings of Pride and Strength, and an awareness of Greatness, in society and sport.   Textures such as cloth, gold, royal blue glass and custom damask patterns were created to bring those focal points to life.  Rounding out the design concept was a strong attempt to illustrate the notion of a summer games- bright, airy, sunny skies, and an attention to daytime.  All of these elements were pulled together to illustrate the sensibility and uniqueness of the London 2012 Games of the XXX Olympiad.

Creative Team:
Mark Levy, John Schleef, David Barton, Ian Bonilla, Matt Celli, Craig Wilkie, Eric Say, Borys Jarymovych.

London design team support during The Games:
Victor Ruano, Jon Berry, Cathy Krebs, Bruce Fallini, Mark Stroming, Zach Horn, Filip Prochazka, Dana Stephenson, Neil Wright, Stephanie Pistone, Alberto Zayas, Roger Haughie, Kevin Gabriel, Monica Meachem, Sue Bennett.


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VIEW DESIGN REEL (Quicktime H264, 03:20 / 42MB )

VIEW LOOK-AND-FEEL FRAMES ( JPEGs )



 
 





Logo design for the NBC broadcast of the 2012 London Olympics. On-air graphics package reel coming soon. Applications used: Adobe Illustrator (vector eps format, Cinema 4d (3d rendered format).





 
 





Logo design package for NBC Sports and network on-air rebrand package. Logos were designed in collaboration with Charles Borges de Oliveira (www.borgeslettering.com). 3d modeling and texturing in collaboration with Troika Design Group (www.troika.tv)

NBC Sports / NBC Sports Network worked closely with Troika Design Group to create a network on-air rebrand package. See Troika links below for more information and a closer look at the package.

VIEW ON-AIR REBRAND PACKAGE (TROIKA)

CASE STUDY (TROIKA)





 
 






Complete broadcasting design package created for the 2010 WInter Olympics in Vancouver on the Networks of NBC Universal (NBC, CNBC, MSNBC, USA). Package includes all insert, athlete and talent lower third graphic elements, titlecards, locators, scoreboards, replay wipes, studio transitions, over the shoulder elements, menus, opens, bumpers, studio monitors, etc. The entire design package was derived from a single shape - the four point diamond. Applications used: Maxon Cinema 4D, Adobe After Effects.

PERSONNEL:
Mark Levy (Creative Director)
John Schleef (Art Director)
David Barton (Senior, Lead Designer)
Matt Celli (Producer, Graphic Playback)
Craig Wilkie (Chyron Duet Pre-pack Build and Integration)
Ian Bonilla (Designer)
Borys Jarymovych (Designer)
Victor Ruano (Designer)
Jon Berry (Designer)
Cathy Krebs (Designer)
Dana Stephenson (Designer)


VIEW DESIGN REEL (Quicktime H264, 03:00 / 32MB )

VIEW LOOK-AND-FEEL FRAMES ( JPEGs )
VIEW INSERT GRAPHICS FRAMES ( JPEGs )
VIEW FULL SCREEN GRAPHICS FRAMES ( JPEGs )
VIEW STUDIO GRAPHICS FRAMES ( JPEGs )
VIEW STUDIO MONITORS FRAMES ( JPEGs )




 
 






Primetime broadcast graphic open conceived, designed, rigged, animated and composited for the Vancouver 2010 Winter Olympics on NBC. The open was designed to be modular, so that event footage could be swapped out in various sections, through the course of 17 days of The Games. Applications used: Maxon Cinema 4D, Adobe After Effects.


VIEW PRIMETIME OPEN (Quicktime H264, 02:00 / 10.3MB )

VIEW PRIMETIME OPEN FRAMES ( JPEGs )





 
 






In-Games Bumper Package designed for the studio segments. Package was designed to be a foundation for a team of freelance designers to create from, designing :10 spots for promoting upcoming sports and segments. Applications used: Adobe After Effects.


PERSONNEL:
David Barton (Senior, Lead Designer)
Ian Bonilla (Designer)
Borys Jarymovych (Designer)
Victor Ruano (Designer)
Jon Berry (Designer)
Cathy Krebs (Designer)
Dana Stephenson (Designer)


VIEW BUMPER PACKAGE REEL (Quicktime H264, 01:10 / 16MB )

VIEW BUMPER PACKAGE FRAMES ( JPEGs )



 
 

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Complete Graphic Insert Package and Score Bar, designed and animated for Super Bowl XLIII on NBC, and to be used as the official Insert Package for Sunday Night Football on NBC in 2009. Transitions and replay wipe were also created for the event. Applications used: Maxon Cinema 4D, Adobe After Effects.

Personnel:
Mark Levy (Creative Director)
John Schleef (Art Director)
David Barton (Senior Designer)
Alberto Zayas (Designer)
Brit Redden (Designer)
Matt Celli (Producer, Graphic Playback)
Craig Wilkie (Chyron Duet Build and Integration)


VIEW STILLS

VIEW SCORE BAR REEL ( 03:00 / 6.6MB )






 
 






Co-Art Directed and pitch concept/style frame establishment for the Super Bowl XLIII Pre Game Show on NBC. The show was a six hour pre-game coverage, with lots of design elements needed. While working on the in-game insert graphic package, David helped establish the look of the show, working closely with Art Director, John Schleef. David rigged a full 3D environment, and set up a compositing project for all the pre-game designers to use to create and finish all the elements needed for the show. Applications used: Maxon Cinema 4D, Adobe After Effects.

Personnel:
Mark Levy (Creative Director)
John Schleef (Art Director)
David Barton (Senior Designer)
Ian Bonilla (Designer)
Brit Redden (Designer)
Alberto Zayas (Designer)
Catherine Krebs (Designer)
Dana Stephenson (Designer)
Mark Stroming (Designer)
Matt Celli (Producer, Graphic Playback)
Craig Wilkie (Chyron Implementation)


VIEW STILLS






 
 






Complete network broadcast design package created and implemented for the XXIX Olympic Games broadcast on the networks of NBC Universal. The networks consist of NBC, CNBC, MSNBC, USA Networks, Oxygen, Telemundo, Universal HD, and NBCOlympics.com.

Personnel:
Mark Levy (Creative Director)
John Schleef (Art Director)
David Barton (Senior Designer)
Borys Jarymovych (Designer)
Matt Celli (Producer, Graphic Playback)

VIEW REEL ( 03:16 / 48MB )

VIEW PRIMETIME OPEN( Quicktime, 00:37 / 9.8MB )

VIEW STILLS






 
 






Monitor Graphic Package for Primetime/Daytime network studio sets, MSNBC, CNBC, USA Networks, and Oxygen studio sets. Traditional and non-traditional in-monitor 'Over The Shoulder' graphic package created. More info to follow.

Personnel:
Mark Levy (Creative Director)
John Schleef (Art Director)
David Barton (Senior Designer)
Borys Jarymovych (Designer)
Matt Celli (Producer, Graphic Playback)

VIEW REEL ( 03:16 / 48MB )

VIEW STILLS






 
 








Complete Graphic Insert Package designed, modeled and animated for the XXIX Olympic Games on NBC. More info to come.

Personnel:
Mark Levy (Creative Director)
John Schleef (Art Director)
David Barton (Senior Designer)
Borys Jarymovych (Designer)
Matt Celli (Producer, Graphic Playback)

VIEW REEL( 03:16 / 48MB )

VIEW STILLS






 
 






Graphic Package designed and animated for a featured profile piece on Michael Phelps, aired in Primetime. More Info to come.

Personnel:

Jack Felling (Producer)
Phil Parrish (Editor)
David Barton (Designer)


VIEW FULL SPOT ( 01:52 / 30MB)


VIEW REEL( 03:16 / 48MB )


VIEW STILLS






 
 








In-Games Bumper Package designed for the studio segments. Package was designed to be a foundation for a team of freelance designers to create from, designing :10 spots for promoting upcoming sports and segments.

Personnel:
David Barton (Senior Designer)
Borys Jarymovych (Designer)
Jon Berry (Designer)
John Rehm (Designer)
Victor Ruano (Designer)
Cathy Krebs (Designer)
Chris Bird (Designer)
Brit Redden (Designer)
Dana Stephenson (Designer)

VIEW REEL ( 03:16 / 48MB )

VIEW STILLS





 
 






Website designed for legendary NYC Graffiti Artist, COPE2. Applications used: Macromedia Dreamweaver, Fireworks; Adobe Photoshop, Illustrator.

http://www.cope2kingsdestroy.com






 
 






Motion graphic work created for various sports and events at NBC. Such projects include: Sunday Night Football enhancements, Football Night in America enhancements, feature opens, Beijing Logo modeling and animations, Beijing Upfront graphics, Notre Dame promos, NBC Sports hallmark, etc. Applications used: After Effects, Cinema 4D.

VIEW REEL ( 01:58 / 14MB )






 
 






NBC Sports conducted its first Olympic Upfront Presentation for the upcoming 2008 Summer Games in Beijing on April 27th, 2007. The hour long presentation showcased all the fantastic marketing and branding opportunities the games will have in store for advertisers. Through complete HD coverage, to On Demand Channels, to its many network and cable properties (NBC, CNBC, MSNBC, USA, UNI HD, Telemundo), and to its major hub of information at NBCSports.com, NBC Sports revealed the immense coverage it will offer. All of this information was displayed on large flat-screens and projection displays in Studio 8H, home of Saturday Night Live. For the entire presentation, graphics were created to visually depict all the information set forth. The link contains a sample of 3D graphics used throughout the presentation, modeled, designed, animated and composited by David Barton. The entire project was created in Cinema 4D, and composited in After Effects.

VIEW REEL ( 01:52 / 14MB )






 
 






While working for 8 weeks in Torino, Italy for the 2006 Winter Olympics, the next NBC Sports project was just getting started - the highly anticipated first season of Sunday Night Football. Because David Barton and the rest of the NBC Sports Design Staff's full time efforts were spent building out the Olympic design package and managing a team of designers in Italy during the games, NBC commissioned Los Angeles based TROIKA to take the lead on the design conception of Sunday Night Football, as well as the studio show, Football Night In America. They did an amazing job, and handed off a package of still-designed insert items and specific animations. Returning from the Olympics, David Barton, along with a small team of designers, immediately jumped on the project, and versioned out the package for all 32 NFL teams, as well as animating all still items. David Barton specifically worked on versioning out weekly titlecards, lineups, player bios, scoreboards, team transitions, as well as completely animating the insert package and game scorebar. In between time spent versioning in 3D and compositing, he also designed original animations for specific elements of the show. The design package was designed in 1080i HD NTSC, and utilizing Cinema 4D and After Effects.

VIEW REEL ( 01:52 / 14MB )






 
 






Immediately following the last game of the Sunday Night Football 2006-2007 season, David Barton spent time redesiging the entire NBC Golf Insert Package, as well as creating the open animation, to be versioned out each week. The season will begin at the beginning of February 2007, with the FBR Open (FedEx Cup). The design package was designed in 1080i HD NTSC, and utilizing Cinema 4D and After Effects.

VIEW OPEN ANIMATION ( 00:15 / 2.6MB )

INSERT PACKAGE SCREENSHOTS (JPGs)





 
 






David Barton was one of a team of four lead designers, who created the graphic package for the 2006 Winter Olympics in Torino, Italy, broadcasted for 17 continuous days on NBC. The graphic package was created over the course of a year, which included Insert Graphics, Interstitials, Promo Packages, Teasers, Bumpers, Billboard Beds, Sponsored Elements, and many other on-air elements. The majority of the designs were finished from the ground up before the Olympics, and in Italy, during the games, the elements were versioned out and aired with the help of a larger team of designers. All of the design elements were created utilizing a combination of 3D and 2D elements, and designed in native 1080i PAL HD format. For more information on the process from creation to broadcasting of this project, click here. (Apple.com, Hot News: Fast Track Olympic Graphics)

VIEW REEL ( 03:38 / 24MB )




28th ANNUAL SPORTS EMMY Award Winner (2007)
Category: Outstanding Graphic Design
VIEW LINK | VIEW PORTRAIT




Apple.com Article
Hot News: Fast Track Olympic Graphics
VIEW LINK




 
 




Complete Graphic On-Air package designed for General Motors' nightly segment for the 2006 Winter Olympics, entitled Chevrolet Olympic Moments. Package included Graphic Intro, Inserted Lower 3rds, Inserted Over the Shoulder Elements, Graphic Close, and set design elements. The segment was aired every night of the Olympic Coverage on NBC, and was hosted by Jimmy Roberts.

VIEW SHOW OPEN ( 03:45 / 12MB )






 
 





Complete Promo Package art-directed and designed for the 2006 Winter Olympics on NBC. David Barton created the design concept from start to finish, and organized a full high definition video shoot, which included a video crew, special effects crew, and lighting crew, and was shot over the course of 3 days at The Arena at Harbor Yard, in Bridgeport, Connecticut. Production photos can be viewed by clicking here.

VIEW SAMPLE PROMO (Quicktime, 03:45 / 12MB )

PRODUCTION PHOTOS (Arena at Harbor Yard, Bridgeport, CT)



 
 





Working under the company name, Urizen Design, David Barton designed on-air graphic packages for several broadcast networks from 2001-2005 before signing on full-time with the Olympics Department of NBC. In addition to television, Urizen Design created several motion graphic animations for corporate and DVD releases. Some of the clients were the following: USA Networks, TRIO Network, NBC, ABC, National Geographic Channel, Outdoor Life Network, TV Guide, Trollback & Company, America Online, Scratch DJ Academy, etc. Applications used: Adobe Photoshop, Adobe Illustrator, Adobe After Effects, Apple Final Cut Pro.

VIEW REEL ( 03:45 / 12MB )






 
 





Website creation for the release of Sock Bandit Productions' Immortal Brands We got Your Kids DVD Release. The site utilizes Macromedia Flash throughout. The following applications were used: Adobe Illustrator, Adobe Photoshop, Macromedia Dreamweaver, Macromedia Fireworks, Macromedia Flash, Steinberg Cubase, Quicktime Pro, Real Producer.







 
 





Website redesign for Scratch DJ Academy in 2003, with the addition of a full e-commerce engine. The following applications were used: Adobe Illustrator, Adobe Photoshop, Macromedia Dreamweaver, Macromedia Fireworks, Miva Market.

http://www.scratch.com






 
 





DVD Packaging Design and Interactive Menu Design created for Scratch DJ Academy, for the release of the documented symposium series, Semester 01. The symposium explored the artform of DJ'ing, through the dialog between cutting edge artists in the industry. The following applications were utilized: Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Apple Final Cut Pro.

http://www.scratch.com






 
 





Scratch DJ Academy, commissioned David Barton to art direct the production of the historic symposium series, Semester 01, which explored the artform of DJ'ing through the dialog shared between cutting edge artists in the industry. The symposium series helped set the foundation for the Scratch DJ Academy in New York City, which currently holds detailed classes on DJ'ing. The school has expanded itself over the years to Los Angeles and Miami, as well as college tours throughout the country. For the symposium series, David Barton designed the set to look like a DJ's bedroom, which set the tone for the lecture, dialog and performance series. David Barton worked in collaboration with set designer, Jose Pavon. For motion graphic post production for the DVD release, the following applications were utilized: Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Apple Final Cut Pro.

Click to view:
Slip Mat Studies Intro
Battle Class Intro
Mixtape Class Intro
Beatmaking Class Intro






 
 





Website creation for Ventucom LLC, a NYC based IT Consulting Company. The following applications were utilized: Adobe Illustrator, Adobe Photoshop, Macromedia Dreamweaver, Macromedia Fireworks.

http://www.ventucom.com






 
 





First website created for the publication company, Sock Bandit Productions, for their latest, large-format, picture book release, Hip Hop Immortals. Full e-commerce integration was included. Applications used: Adobe Illustrator, Adobe Photoshop, Macromedia Dreamweaver, Macromedia Fireworks.







 
 




Website created and maintained for Samsung Electronics America, Digital Television Department. Duties included: template design, graphic design, managing copy writers, arranging content, maintaing updates, managing team of designers. Applications used: Adobe Photoshop, Adobe Illustrator, CorelDraw, Macromedia Fireworks, Macromedia Dreamweaver, Macromedia Flash.






 
 




Website created and maintained for Samsung Electronics America, High Definition Television Department. Duties included: template design, graphic design, managing copy writers, arranging content, maintaing updates, managing team of designers. Applications used: Adobe Photoshop, Adobe Illustrator, CorelDraw, Macromedia Fireworks, Macromedia Dreamweaver, Macromedia Flash.






 
 




Complete website created for Sony USA to promote their backup products. Website was created in less than 2 months to be launched before the turn of millenium. Applications used: Adobe Photoshop, Adobe Illustrator, CorelDraw, HTML, Javascript.






 
 




Website, Corporate Logo and Design palette was designed for Scratch Media Productions for the start of 2002. A full marketing roll-out was created based on the look of the website, which Urizen Design produced for Scratch. Some of the marketing materials included an official Press Kit, posters, flyers, magazine advertisements, a DVD release, etc. Applications Used: Adobe Illustrator, Adobe Photoshop, Macromedia Dreamweaver, Macromedia Fireworks, Macromedia Flash, Adobe After Effects.






 

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